Contact us

Boutique property management
in Madeira

Your property in Madeira
can earn more

See the homes we manage

We launched our homes from scratch and brought them into Airbnb's top 7% by guest ratings. They earn more because we care for absolutely everything. Our average occupancy stays at 79%+, with nightly rates above the area average. Guests get more comfort than they expect, and they are glad to pay for it.

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The ocean view from the balcony of one of our own homes in Madeira

Villa Calma

Estreito da Calheta · 3 bedrooms · pool

Villa Calma — live on Airbnb
Villa Calma, Estreito da Calheta

4.94on Airbnb

17 guest reviews and a Guest favourite badge.

€100k+per year

Real income asset

82.8%occupancy

Our season average; Calheta sits at 48.5%.

€400+per night

More than double the €185 area average.

The villa living room, empty before our setup
Before
The same living room, furnished for golden-hour evenings
After
A villa bedroom, empty before our setup
Before
The same bedroom, furnished and prepared for guests
After

Horizon Living

Caniço · 2 bedrooms · beachfront

Horizon Living — live on Airbnb
Horizon Living, Caniço

5.0on Airbnb

Five stars from every guest in its first season.

€30k+per year

Launched in spring 2026

76%+occupancy

The Caniço area averages 50.2%.

€200+per night

A third above the €147 area average.

The Caniço apartment living room, empty before our setup
Before
The same living room, furnished and styled for guests
After
The Caniço apartment bedroom, bare before our setup
Before
The same bedroom, dressed and ready for guests
After

Make your home a top earner

Our homes are among Madeira's top earners in 2026. We would love to do the same for your property. Your home is unique. Tell us more about it, and we will shape a plan around it.

Apply now

Premium property management

From design and furnishing to guest communication, we provide premium boutique-level services whatever your home needs.

Magazines and candles left out on the table
A kitchen detailed down to the SMEG appliances
The apartment living room, furnished and styled by us
A fresh coffee, poured the moment guests arrive

Design & furnishing

  • We can fully furnish and equip your home from €10,000, half the typical cost in Madeira
  • We handle all the orders and receive every delivery ourselves
  • We equip the kitchen down to the coffee and the olive oil
  • We provide premium amenities, from bed linen and towels to Zara Home toiletries
A photographer at work, camera in hand
A drone filming the villa from above
A balcony and ocean view, captured for the listing
The terrace and pool caught at sunset

Photography that sells

  • Professional photography of your home including drone shots
  • Emphasizing your home's best aspects, its atmosphere and coziness
  • Years of experience, set design and quality above anything in Madeira
  • Every shot tested on data, choosing the best performers for each listing
The home live on Airbnb, open on a laptop
The Booking.com calendar filling up for the season
The booking system analytics: revenue and bookings on one screen
An Airbnb payout notification on the owner's phone

Online management

  • We list and manage your property across major platforms
  • Dynamic pricing with personalized, data-driven adjustments
  • We provide full transparency on every booking
  • Immediate owner payouts as bookings come in
Villa Calma's Instagram profile on a phone
Instagram insights: reach and interactions growing
Instagram likes and new followers arriving
Horizon Living's Instagram profile on a phone

Instagram marketing

  • We create a curated Instagram account
  • We post fresh and relevant content
  • We grow your followers and reach

Check our profiles: @villacalma_madeira · @horizon_living_madeira

A bathroom cleaned to a hotel standard
Toiletries and care products, stocked and ready
Fresh linen smoothed by hand for the next guest
Every dish washed and back in its place

Cleaning & maintenance

  • High-standard cleaning with every clean inspected on video by a supervisor
  • We have our own maintenance, pool and garden team
  • We provide on-demand cameras outside and a locked safe for personal belongings
A guest smiling at a reply, sent within minutes
A message answered at any hour, in their language
Keys handed over in person at check-in
The table set for dinner as the light goes down

Guest communication

  • 24/7 guest communication, answering at any hour
  • Managing check-ins and check-outs
  • A welcome box with wine and good coffee on arrival
  • We set the table before the key turns
  • Providing our own Madeira guides for the guests
A Villa Calma bedroom with a panoramic view over the Madeira coast

Worry-free property management with Island Key in Madeira

  • A local team here in Madeira
  • 24/7 guest and owner support
  • Homes rated 4.9 and higher on Airbnb
  • Nightly rates above the area average
Apply now

Our results

Our service earns top guest ratings, awards from Airbnb and our booked calendars.

Recognised by Airbnb and our guests

We earned Superhost status for consistent five-star hosting, and our guests made both homes a Guest favourite. The award is recorded from our own Airbnb account.

SuperhostGuest favourite
79%+occupancy

Our average occupancy across the years is higher than 50% on Madeira Island.

Top 25%by revenue

Our homes earn in the top quarter of the Madeira market.

Our booking calendar

Villa Calma · July to October 2026

Booked nightOpen night

Data from our live calendar. ADR is €400+ a night, more than double the €185 area average.

Dasha arranging flowers on the set dining table at Villa Calma

Meet Dasha

Our Head of Hospitality Services.

Hi. For me, hospitality means far more than handing over the keys and wishing the guests a good stay. We treat your place as our own and your guests as friends, ensuring every little detail makes them feel comfortable.

Your property stays in good hands while you enjoy total peace of mind. Our commitment to excellence earns high ratings, warm reviews and guests who come back. Here is what they write to me.

Keiko M.

Keiko M. · Japan

“Thank you so much for taking the time to prepare and share this itinerary with me. I truly appreciate all the effort and thought you put into it. I'm really excited to explore the island, and your recommendations have made me even more excited for my stay.”

Jonas B.

Jonas B. · Germany

“The stay was wonderful and we absolutely loved the island. Kids have enjoyed the pool after all the hiking we've done. Thank you again.”

Emma V.

Emma V. · Netherlands

“We've had a wonderful time, thank you, and loved staying in your fabulous apartment. We're sure to return to your great place!”

Apply with your property

Why owners choose us

Self-managedTypical managerIsland Key
OccupancyUnpredictableMarket average79%+ average occupancy
Nightly rateGuessworkAlgorithm-setDynamic pricing with custom adjustments
PlatformsOne or twoThe big twoBig two + direct bookings
Content & socialAmateur photosPro photosPro photos + drone, set design, A/B tests, Instagram account
Guest experienceKeys in a lockboxStandard turnoverWelcome box, guides, premium amenities
SecurityOwn arrangementsBasic insuranceInsurance Plus, outdoor cameras, owner safe, inspected cleans
Reports & payment·Monthly summaryTransparent reporting, direct payments

Questions owners ask

How much does property management cost in Madeira?

Our management fee starts at 20% of rental revenue, depending on the level of service. The exact structure is agreed in your personal proposal.

What does the management fee include?

Everything a working rental needs: professional photography and listings, presence on all major platforms, careful pricing, guest communication, inspected cleaning, maintenance, premium guest amenities and clear reporting. Higher service levels add deeper marketing and a completely hands-off experience.

How and when do I get paid?

Rental income is paid directly to you. You receive clear reporting on every booking, and our commission is settled from the revenue we generate.

Do I need an AL licence, and can you handle it?

Yes. Every short-term rental in Madeira needs an AL (Alojamento Local) licence, and we handle the whole process for you, from application to compliance.

How do you protect my property?

We run a level of protection that is rare on the island: cameras and monitoring outside the home, a locked safe for your personal belongings, and a video inspection of every clean before every check-in.

I already have a manager. How easy is it to switch?

Switching is simple: we audit your current listings, plan the transition, and take over step by step while keeping confirmed bookings intact. Many owners come to us exactly this way, after a season they expected more from.

I'm an agent, or I know owners. Do you have a partner programme?

Yes. If you introduce us to a property owner and we take the property under management, you earn a partner commission. Write to us and we will agree the terms.

Get your property income estimate

Share a few details about your home and the services you would like, and we will contact you with an estimate.

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